Archive: October 2025

Alex Swatridge
Creative Partner at DutchScot

Seb Lester

Alex Swatridge co-founded DutchScot in 2013, an agency busily building an enviable creative reputation and a peerless body of work. Seb Lester is one of the world's best known lettering artists, with millions of online followers and a world-famous client list. Alex and Seb joined us to talk about the importance of typography, lettering and type design in their work. There were laughs, there were tears, there were ligatures.

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